We’ve just returned from our second shoot with We Day. This time we went to Vancouver with Craig and Marc Kielburger to continue production on a series of videos that aim to inspire young people to create positive change.
We Day once again had massive attendance, with 18,000 youth, educators and friends, enthusiastically cheering the celebrated speakers and performers at the Rogers Arena in Vancouver. This We Day featured inspiring talks and music by, among others: Mikhail Gorbachev, Mia Farrow, Shaq, Holly Branson (Sir Richard Branson’s accomplished daughter) Hedley and Shawn Desman.
After the big event, we filmed interviews with Mikhail Gorbachev, Shaq and Sir Richard Branson with his daughter, Holly. They spoke intimately about their lives, the obstacles they’ve encountered and how they were driven to make a difference in the world.
Next week, we’ll start editing the video profiles which will be used for broadcast and in schools across North America.
Coming up next – On November 16, we head to Waterloo, ON., for our last We Day shoot. The event features Magic Johnson, Romeo Dallaire and others.